We will show statistics on how well known brands terminate A2P SMS traffic over unauthorized (grey) routes...

Why is this important?

• Araxxe estimates that operators lost over $600M in termination revenue due to A2P SMS bypass in 2022.
• Customer data can be compromised when A2P messages are terminated via bypass routes.
• Whilst many operators believe they are protected via their firewall, Araxxe global A2P observatory still show high levels of bypass termination.

Stay tuned to find out more about these issues next week with an example from a major brand...